Our future is determined by the way we all live our lives. That’s why we strive to improve everyday life for millions of people and the world around us. It is embodied in everything we do. In every idea, every product and every human interaction.

We believe that outstanding taste experiences should be easy for everyone. That there is always a better way to care for our clothes to make them look and feel new longer. That the home should be a place for wellbeing, a place to care for ourselves and our loved ones. To succeed, we continuously rethink and improve our ways of working – internally, and together with our customers and partners. By creating desirable solutions and great experiences that enrich peoples’ daily lives and the health of our planet, we want to be a driving force in defining enjoyable and sustainable living. This is us – at Electrolux we shape living for the better.

Make It Last! With Electrolux UltimateCare, you can give your clothes a longer life, for a more sustainable future. The best way to take care of our future is to care about how we live today. And the way we care for our clothes is an important part of creating a more sustainable future. We create care solutions that make it easier for you to make better choices for your wardrobe, your life and the planet, so you can love the clothes you have for longer.